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MainEvent® 2001 Description


On April 5, 2001, MainEvent 2001 transcended global communication and time zone barriers with provocative conversations resulting in content that will be distributed to interested corporations, educational institutions and individuals to foster year-round substantive dialogue focused on strategic change and business development. Entitled "The World of Business in the New Economy," ME2001 brought more than thirty world-class thought-leaders to thousands of people in hundreds of locations around the world.

The Mind-Boggling Numbers from ME2001 are:

• 252 sites worldwide (participating simultaneously at college campuses, television studios, corporate auditoriums and board rooms and hotel ballrooms)
• 11 countries involved on April 5 (Argentina, Brazil, Canada, Chile, Colombia, France, Germany, Italy, Switzerland, USA, UK) and another 4 in June as part of MainEvent 2001's Road Show (Australia, Hong Kong, Japan, Singapore)
• 15,000 total global audience thus far recorded for MainEvent 2001 on April 5


Topics for MainEvent® 2000

Attracting and Retaining Employees in Rapid Times of Change
Faced with an unforgiving stock market and a harsh business environment, many companies are experiencing a lack of management depth. How can companies reverse an increasingly high rate of turnover? Will companies increasingly look to individuals with less traditional backgrounds for leadership positions? And how will women fare in this changed marketplace for talent?
Featuring:
• Merle Okawara, President, eBay Japan K.K. and Chairman, JC Foods Co., Ltd.
• Valeria Stokes, Vice President, Human Resources, Kmart Corporation
• Sheila Wellington, President, Catalyst
• Richard Whiteley, Principal, The Whiteley Group

Marketing Your Products and Services to the New Purchase Decision Maker
According to new research, businesswomen are the primary decision-makers in their households for fully two-thirds-or more-of the purchases of goods and services for their homes and take the lead in selecting Internet service providers more than half of the time. What products and service captivate women? And how can companies learn to "speak their language" and deliver an "experience" that motivates these purchase decision-makers?
Featuring:
• Anne Asensio, Executive Director, Brand Character, General Motors Corporation
• Clare Hamill, VP, Global Women's Business, Nike
• J.C. Herz, Author, Joystick Nation
• Yue-Sai Kan, Chairman, Yue-Sai Kan Cosmetics

Leadership Skills for 2001 and Beyond
The new world of work requires leaders conversant in matters beyond work and the bottom line; those they lead want to do work that matters, introducing a new conversation about ethics, quality of life and balance. Which leadership qualities will prove critical to success in the future?
Featuring:
• Helen Alexander, Chief Executive, The Economist Group
• Sally Davis, President, BT Ignite Products and Marketing
• Ellen Hancock, Chairman and CEO, Exodus Communications
• Sally Helgesen, Author, "The Female Advantage"
• General James L. Jones, Commandant, United States Marine Corps

Using Power Responsibly
Change at the top of organizations is more prevalent than ever before. What kind of individual is being chosen to lead companies today? How are the new leaders using the power they have acquired? What changes, if any, will we see as a result of more and more women at the top?
Featuring:
• Myra Hart, Professor of Entrepreneurship, Harvard Business School; Founding Officer, Staples, Inc.
• Wendy Kopp, Founder and President, Teach for America
• Christine Lagarde, Chairman, Baker & McKenzie
• Mary Tolan, Managing Partner, Accenture

It's Not Just Talk: The Truth About Men, Women and Communication
The conversation between the genders has never been more important as more women enter the workplace and-to some people's way of thinking-"speak a new language." What can be learned from an understanding of gender and cultural differences?
Featuring:
• Lesley Jane Seymour, Editor-in-Chief, Redbook Magazine
• George Trumbull, Chairman and CEO, Encompys
• Linda Wolf, Chairman and CEO, Leo Burnett Worldwide


Audience Response From MainEvent 2000

If you missed MainEvent 2001, here's what our global attendees had to say:

"It was a day filled with inspiration and the ultimate best "meeting of the minds" on women's issues that I've ever attended. Well worth the time and energy."
-Maria Peralta, Northville, MI

"It is very empowering to participate in a focused day such as this. Many topics and thoughts were expressed that I often feel I'm the only one thinking or caring about. A great day-do this again!"
-Anita Huffman, Accenture, Fairfax, VA
"The number of top-notch people you were able to secure as speakers and as moderators was amazing. The production was smooth and very professional."
-Linda L., Washington, D.C.

"I am excited and energized by the level of honesty, integrity and vision displayed by the speakers and audience members. The opportunity to discuss women's issues in a warm, supportive environment is invaluable. I now have a renewed confidence in my own corporate career."
-Aliciajewell Nevils, Detroit, MI

"Enlightening and challenging and relieving. I was relieved to know that the challenges I/we as a small company face are no different than any other company."
-Cassandra Bing, MI

"The guests on the panels were insightful and the discussions were on target with the focus of each session."
-Ximena E. Mejia, Director, Cross Cultural Center, Stetson University, DeLand, FL

"As a young professional, it was extremely beneficial not only to hear women leaders speak and teach from their experiences, but also to be given the opportunity to attend this event with my manager."
-Holly J. Michaels, Accenture, Houston, TX

"Eye-opening, awesome experience! One that was well-needed and long overdue!"
-Joan Havis, Havis Global Source, Houston, TX

"Good experience-it reinforced ideas that I've heard with real-life examples and role models."
-Nisha Gidwani, Houston, TX

"I cannot tell you how proud my organization is to have participated in this outstanding event· Nearly 250 students, faculty and staff took part in the conference."
-Roger P., Students in Free Enterprise, Cuyahoga Community College, Cleveland

"Congratulations! It was a great event, and extremely well-received (and even a few hardened skeptics were won over!)"
-Tracy S., Nice FRANCE

"Thank you for yesterday's MainEvent! Putting an event such as this together is an enormous and complex undertaking, especially to get it right, as you did! It was stimulating, inspirational, dynamic and many other superlatives· you have created something powerful."
-Madeleine S., New York City

"Congratulations on a successful Women.future! We had a great response from the students and faculty at KSG (Kennedy School of Government), and received many comments on how beneficial and interesting the experience was."
-Lauren H., KSG, Harvard University

"Thanks for the organization of this event. I had a great time, and interesting discussions. I will definitely attend next year!"
-Dorothea M., Paris FRANCE

"This was our first experience with the MainEvent (and Women.future), and I can't tell you how impressed I am. The information was timely, easy to get, clear and responsive. Next year we want to get the community involved (in addition to our students!)."
-Robin B., Whatcom Community College, Bellingham, WA

Congratulations on a terrific event! I thought it was really well done· the sessions were varied and interesting· I came back to work with several pages of notes and lots of ideas to pass on to my co-workers."
- Eva S., New York City

"The telecast was an outstanding success in Atlanta! We are so thrilled that the day went so well and [the MainEvent] was everything it was advertised to be. Having been a participant last year, I knew it would be invaluable to Atlanta. Of course, you know we're here for you next year. WITI Atlanta will definitely host Women.future for Atlanta in 2002."
-Gloria M., Atlanta

"What an amazing and transformational experience! I very much enjoyed it and hope to follow up with a learning memo to share with other members of our firm."
-Lan N., New York City

"What an inspiring and successful event. Great speakers, beautifully choreographed and managed. The moderators were all very good and professional."
-Millie M., New York City

"The subjects discussed were relevant and thought-provoking. Anyone who markets to women, wants to hire more women, wants to create a work environment where women will thrive, or has daughters or a working wife would have received tremendous value in attending [this conference]."
-Mary R., Portland

"We had a wonderful experience on Thursday at the Women.future MainEvent in Milan-I personally found it very inspirational. It was also amazing to realize that women all over the world, at more than 200 locations, were going through similar experiences and starting similar conversations."
-Kristin E., Milan, ITALY

I attended last year's event, and went into this year's with great expectations. I was not disappointed! Again I was "enraptured" with the content, quality and magic of this extraordinary event. The local host and panel members did [a wonderful job] in keeping the conversation going. They in themselves are incredibly inspiring women."
-Linda C., Los Angeles

"Brava, Congratulations, and Thank You for sharing Women.future with Los Angeles! We were privileged to be part of such a stellar collection of women, and we so appreciated the many opportunities the conference offered ... for learning, for sharing, and for moving forward to what certainly is an excellent future for women in the 21st century. Thank you for this day of inspiration - we look forward to your next one!"
-Elizabeth V., Los Angeles

"It is very empowering to participate in a focused day such as this. Many topics and thoughts were expressed that I often feel I'm the only one thinking or caring about. A great day-do this again!"
-Anita Huffman, Accenture, Fairfax, VA

"The topics were very relevant to the business reality and opportunity of today. There was a lot of discussion about the qualities required for communication, leadership and marketing in the new economy. Women seem to innately have many of those qualities and thus are key contributors to business."
-Linda B., Denver

"The Main Event was an absolute Home Run! I thoroughly enjoyed every moment of the seminar, including the networking in between sessions. The speakers on the panels were wonderful and I totally enjoyed the format. I learned a tremendous amount about the new economy with reference to women. I've just come out of a meeting with my Executive Team, at which I shared all of my notes from yesterday. They were amazed."
-Sybil S., President, Wine Enthusiast Companies, New York City

"The quality of the program was outstanding and the global distribution and support must have broken all records. You really have made your vision a reality. I am so pleased to be able to share in the fun of seeing this all happen."
-Myra H., Boston

"Heartiest Congratulations on this magnificent feat...bringing illustrious and aspiring women together all over the country for a completely unique and valuable experience! The audience seemed quite pleased and engaged."
-Victoria D., Dallas


MainEvent 2000 Sponsors

Global Sponsors: Accenture, GM, BT Ignite
Media Partners: Fortune, PBS Adult Learning Service
Also Sponsored By: Baker & McKenzie, JPMorgan Private Bank, NYSE, tompeterscompany!
In Association With: Catalyst, NAWBO